
SELIT North America Announces Next Chapter in Ownership Structure
The Schlueter family supports SELIT North America’s future growth, while CEO Nicolas Gevaert and the Board of Directors ensure continuity for customers, employees and partners.
For more than 25 years, SELIT has been passionate about innovating underlayment products with the highest quality level for a perfectly functioning flooring system. Produced in the USA and developed together with our customers, we offer solutions for flooring systems for better durability, joy, and comfort.
For over 40 years, SELIT has been specializing in the extrusion process of synthetic foams at the highest quality level. Our company focuses on the production of underlayment foams for laminate flooring, hardwood flooring, LVT, WPC, SPC, and RCB’s.
Since 2010, we have produced our products in North America. Nowadays, we operate two production sites that yield a combined annual production output of 600 million square feet.
Our products are sold directly to the flooring industry for pad-attached applications or are converted by our partner company, Pak-Lite, Inc. (PLI), to be sold in national home improvement stores.
An important foundation to our success is our close collaboration with our customers and technology partners. We value the complementary exchange of experience and input that allows us to make our innovative foam solutions possible.
In our efforts to reduce environmental impact and act in the interest of future generations, we continue to identify and implement solutions that result in sustainable production and the efficient use of resources for years to come. Our foams are 100% recyclable and meet the high demands of environmental and health standards, while our innovative recycling process enables us to achieve a recycling rate of nearly 100%. Consistent energy management ensures the efficient and environmentally friendly use of energy reserves in our company.
Where Innovation meets passion
Together with our flooring industry customers, we develop high-quality foams such as closed cell extruded polyolefin foam, polyester foam, and polystyrene foam for direct lamination for laminate flooring, hardwood flooring, LVT, WPC, SPC and RCB.
Our close collaboration with our customers is underlined by numerous technology partnerships with leading machine suppliers of laminating equipment and adhesive application systems.
For custom-made solutions for laminate, hardwood flooring, LVT, WPC, SPC and RCBs, we work with our converting partner facility Pak-Life, Inc. (PLI). PLI is one of the leading manufacturers of custom foam products in North America. PLI undertakes the final production and distribution of our custom underlayment products.

The Schlueter family supports SELIT North America’s future growth, while CEO Nicolas Gevaert and the Board of Directors ensure continuity for customers, employees and partners.

Together with its partner PLI Pak-Lite, SELIT North America exhibited again this year at SURFACES in Las Vegas. The booth focused on foam underlayment for

From February 5 to 7, 2020, SELIT exhibited together with its partner PLI Pak-Lite at DOMOTEX in Atlanta. The product range offered included foam underlayment for pre-laminated flooring and floating flooring.